Lead Generation

Digital Lead Generation

Ask any sales rep and they’ll tell you the same thing: sales prospecting is getting harder. Not only is it getting more and more difficult to get key decision makers on the phone, but it seems like most of their time is wasted on activities that don’t directly lead to sales.

Therefore, it’s no surprise that inbound marketing has gained so much traction among businesses who rely on online lead generation to drive sales. With inbound marketing producing 54% more leads than traditional outbound practices, it’s a no-brainer and if you aren’t playing this game you are going to get left behind.

But it does come with its challenges. Producing enough content, optimizing your site for the search engines, and developing high-quality nurturing campaigns takes a lot of time, energy, and manpower. This is where MY team at Usman Digital Marketing can help generate leads through content marketing, social media, search engine optimization (SEO) and much more.

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Did You Know?

80% of business decision makers prefer to get information in a series of articles versus an advertisement. [ExactTarget]

Inbound marketing costs 62% less per lead than traditional outbound marketing. [Mashable]

Properly executed inbound marketing is 10 times more effective for lead conversion than outbound practices. [Gartner]

Inbound marketing can double the average website conversion rate from 6% to 12%. [HubSpot]

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Challenges That Lead Generation Companies Face

Fortunately...

.. all of these problems are easy to fix! However, in order to correct them and improve, you have to take a step back and look at your current strategy from an outside perspective. Invite criticism and find the holes in your strategy—this will help you determine exactly what’s working and what isn’t.

I understand that assessing yourself can get tricky. Let me help you get a better perspective!

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How to generate leads online? My strategies that generate leads

These are just a few of the many strategies that lead generation companies use to succeed online. We would love the opportunity to speak with you about how these strategies can help your lead generation business.